Promotions Guide

1. Intro

To grow, you have to promote your store. For example on special days or for specific lines of products or customised deals, and other kinds of promotional strategies.

Outfy can help you do all this easily. To get started and create promotions with Outfy, please locate the Promotions tab in the navigation bar.

2. Promotion Page

Once you click on Promotions, you will arrive at the Promotions landing page. On this page, you will notice there are three kinds of promotions you can create and run with Outfy - Store Promotion, Generic Promotion, and Wheel of Promotion.

You will also see the list of promotions you have created and are running currently. In addition to creating new promotions, you can edit and delete your ongoing promotions on this page.

We will now explain each kind of promotion in detail. Let's get into Store Promotion first.

3. Store Promotion

This is the section for two things that you can do with promoting a particular line of products from your store.

One, you will see your existing store promotions, which you can edit or delete (view the screencap above).

Note: If you edit an existing store promotion, do not forget to save it.

Two, create a new product promotion. To create a new product promotion, click on “Promote Your Store” button.

Add products

On this page you add products you wish to use in your store promotion.

Note: You can add a maximum of three products for each store promotion. The default image of each product chosen is used to create the promotion with.

Choose promotion

There are different kinds of promotions you can run. On this page, you choose the kind of promotion you want. For example, Good Friday or Winter Sale or Spring, and the like. You have multiple options.

What's more, each promotion option can be edited in multiple ways.

For example, Scale the image - by stretching the corners. Rotate - by the vertical rope of every image. Adjust opacity, change shape, border color/width etc.

You can also do things with the text - like inline editing, change color font type, font size, alignment, etc.

Once you set your promotion, you may or may not choose to add your store logo to it. It's up to you. The screencap shows you how to add, scale, show, etc.

Create Promotion

After the logo section, you save and continue and land on this page, where you add some intro text for your promotion (including hashtags), choose the social media network or networks you want to run the promotion on, and how often.

Note: You have to write the text and set schedules for each network you want to run the promotion on.

Your promotion is ready now. Once you write the intro text and set schedules, click on “Create Promotion”. It will then appear on your promotions page as one of the running promotions.

4. Generic Promotion

This is the section for creating generic promotions for your store. On this page, you will see your existing generic promotions, which you can edit or delete.

Note: If you edit an existing generic promotion, do not forget to save it.

This page is also where you begin to create a new generic promotion. To create a new generic promotion, click on Create Generic Promotion.

Choose promotion

This segment is similar to the one present in Store promotion. To aquaint yourself to it, click here.

Add logo

This segment is similar to the one present in Store promotion. To aquaint yourself to it, click here.

Create Promotion

This segment is similar to the one present in Store promotion. To aquaint yourself to it, click here.

5. Wheel of Promotion

Intro

Wheel of Promotion helps you keep your promotions fresh-looking and more engaging. Wheel of Promotion does this by creating multiple design templates for one promotion. Then it rotates these promotion templates as per your sharing schedule.

There are two kinds of promotions you can create and rotate: Store Promotion and Generic Promotion. Let's first look at how to create and rotate a Store Promotion.

Wheel of Promotion: Store Promotion

To create and rotate a store promotion, click on Promote Your Store.

This will take you to a section where you have to add products (a maximum of three).

Once you add products, click continue. This will bring you to a section where various promotion templates are displayed.

Now it's time to enter Promotional text (example:going soon!), Coupon text (example: spring sale!), and discount text (example: 70 percent off!) in the boxes shown. After you've done that, hit the “Update Images” button to reflect the changes. And if you like what you see, hit Save and continue.

Note: If you don't like what you've created, you can go back and edit your promotion before you return to Save and continue.

On the Create Promotion page, you add some intro text for your promotion (including hashtags), choose the social media network or networks you want to run the promotion on, and how often.

Note: You have to write the text and set schedules for each network you want to run the promotion on. Your promotion is ready now. You are one step away from rotating and running it.

Once you write the intro text and set schedules, click on Create Promotion. It will then appear on your Wheel of Promotion list as one of the running promotions.

Wheel of Promotion: Generic Promotion

To create and rotate a generic promotion, click on Generic Promotion

This will take you to a section to choose the generic promotion or promotions you want to run. (a maximum of 10).

Once you've decided which promotional images you want to use, it's time to enter Promotional text (example:going soon!), Coupon text (example: spring sale!), and discount text (example: 70 percent off!) in the boxes shown. (Screencap-14). After you've done that, click on “Update Images” button to reflect the changes and, if you like what you see, hit Save and continue.

On the Create Promotion page, you add some intro text for your promotion (including hashtags), choose the social media network or networks you want to run the promotion on, and how often.

Note: You have to write the text and set schedules for each network you want to run the promotion on.

Your generic promotion is ready now. You are one step away from rotating and running it.

Once you write the intro text and set schedules, click on Create Promotion. It will then appear on your Wheel of Promotion list as one of the running promotions.