Instagram Post Guide

You can now post to Instagram via Outfy directly. Just like you post to FB, Pinterest, Twitter, etc., manually and automatically.

Promote your store more efficiently on Instagram. No more waiting for annoying notifications or using third party apps. Just connect your Instagram to Outfy now and start insta-posting directly.

1. Connect to Instagram

Before you connect your Instagram account, make sure you have gone through the below requirements:

A. Set up your Instagram Business Profile

You will be able to post directly to Instagram only with a Business Profile. Not to worry, it will only take a minute to convert your current profile if you don’t have one. Here is the visual guidance with simple instructions from Facebook -

https://www.facebook.com/business/help/502981923235522

Bonus: Switching to an Instagram Business Profile gives you access to valuable information, such as detailed post analytics and the ability to add more details (like email and phone number) to allow your followers to further connect with you. Instagram highly recommends to use Business profiles to market your business and increase brand awareness through engagement.

B. Connect your Facebook page with Instagram account

This is a crucial step you won’t like to miss. Please make sure your Instagram account is connected to your Facebook page. If it is not, here are the steps to do it -

https://www.facebook.com/business/help/898752960195806

Note: You should be an owner/admin of the Facebook Page which is linked to the Instagram Business Profile to enable direct publishing through this method.

Once you’ve converted your profile, go to the Networks page. Click on the Instagram tab to proceed. If your Instagram account is not connected to Outfy, you will see a button which - Add Instagram Account.

Click on the button and start connecting your Instagram account to Outfy. Make sure you give access to all your Facebook pages and Instagram accounts when asked for.

The below screenshots will guide you through this process:

2. Instagram Settings

You are on the Networks page. Your Instagram account is connected to Outfy - it will show under the Instagram tab.

First things first, you can expand or contract the Instagram section by clicking on this arrow.

When you expand it, the first thing you will see is a button that allows you to disconnect Instagram from your network shares. But you don't want to do that now, because you have to be connected to post to Instagram.

Below the disconnect button, you will see the settings to Manage Post Templates. We have a guide for how to do this here.

3. Content types for posting

You can use Outfy to create different kinds of promotional content and post it on Instagram. The kinds of content you can create with Outfy are product posts, promotional collages, and animated GIFs. You can also use Outfy to automate content creation and posting using Autopilot or SmartQ. Now, to help you use Outfy for Instagram easily, let's get into each aspect of content creation and posting on Instagram.

Product Posts

Outfy can help you pick products from your store (My Products page) and post them to your audience on Instagram.

Collages

Outfy can help you pick products from your store, create collages (Collage page) using them, and post this content to your audience on Instagram. We have a guide that takes you through the steps for doing this here.

Animated GIFs

Outfy can help you create Animated GIFs (Animated GIFs page) and post them to your audience on Instagram. We have a guide that takes you through the steps for doing this here.

Videos

Outfy can help you pick products from your store, create videos (Videos page) using them, and post this content to your audience on Instagram. We have a guide that takes you through the steps for doing this here.

4. When to post

You can use Outfy to schedule your posts on Instagram either immediately or at a future date. In fact, Outfy can help you save time by taking care of your scheduling needs most efficiently.

Immediately

To post content immediately on Instagram, just go to the piece of created content and use the interface to share it on Instagram.

Schedule for later

To post content on Instagram later, you can use the schedule later on Instagram interface under Networks or do it via the Planner.

5. Automate through Autopilot/SmartQ

As mentioned earlier, the kinds of content you can create with Outfy are product posts, promotional collages, animated GIFs, and videos. What's more, Outfy can automate content creation and post the same for you on Instagram using Autopilot or SmartQ. We have guides to help you use Autopilot here and SmartQ here.