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8 Best Page Builder Apps for Shopify 

Last Updated on October 14, 2026 by Kelina Chakma

A well-designed Shopify store makes it easier for customers to explore your products, trust your brand, and check out. But theme settings only go so far, and not everyone has the coding skills (or budget) to build custom layouts from scratch.

That’s where Shopify page builder apps come in. They let you create landing pages, product pages, homepages, and campaign pages with visual editors, ready-made templates, and drag-and-drop elements, with no code required.

We compared eight of the best page builder apps for Shopify on design control, ease of use, conversion features, ratings, and pricing. Here’s what each one offers and who it’s best for.

Do You Even Need a Shopify Page Builder App?

Shopify’s built-in theme editor is enough for many stores, allowing you to customize your homepage, product pages, collections, and blog layouts using sections and blocks without coding. However, if you want more design flexibility, dedicated landing pages, or conversion-focused layouts, a Shopify page builder app can help you create and optimize pages more efficiently.

Here’s why you might need one:

• Create high-converting landing pages: Build focused pages for paid ads, seasonal sales, and special offers with messaging that matches your campaign. According to Unbounce’s Conversion Benchmark Report, the median landing page conversion rate across industries is 6.6%, highlighting the importance of creating relevant, optimized landing experiences.
• Design custom product pages: Use drag-and-drop editors, ready-made templates, and advanced design elements to showcase products beyond your theme’s standard layouts. 53% of mobile site visits are abandoned if a page takes longer than three seconds to load. When choosing a page builder, prioritize lightweight layouts and test page speed to avoid undermining the shopping experience.
• Launch campaigns faster: Create dedicated pages for product launches, limited-time offers, and promotions without rebuilding your entire store design.
• Build sales funnels: Depending on the app, add lead-capture forms, upsell sections, product bundles, and targeted calls to action to guide shoppers toward a purchase.
• Test and improve page performance: Experiment with headlines, images, layouts, and offers. Some page builders also support A/B testing or integrate with testing tools to help identify what works best.
• Customize pages without coding: Get greater creative control while reducing the need for developer assistance.

The 8 Best Page Builder Apps for Shopify: Quick Comparison

Here’s a quick comparison of the eight Shopify page builder apps covered below, including what each app is best for, its Shopify App Store rating, and its starting price. Use this table to compare your options and find an app that fits your store’s design needs and budget.

1. LayoutHub

Rating: 5.0 

Best for: Small stores that want ready-made layouts and a simple way to create professional-looking pages without building every section from scratch. 

LayoutHub is a template-focused Shopify page builder designed to help store owners launch pages quickly. You can choose from professionally designed layouts, customize the text, images, and sections to match your brand, and publish your pages without spending hours on design. It’s a practical choice for small businesses that want attractive storefronts without a steep learning curve.

Key features

• Three published pages on the free plan
• A library of pre-built landing page and product page templates
• Simple drag-and-drop editing workflow
• Customizable sections to match your store’s branding
• Built for Shopify badge

Pros

• Affordable entry-level pricing compared with many established page builders
• Easy to learn, making it suitable for beginners
• Ready-made templates help you launch pages quickly
• Makes it easier to maintain a consistent look across your storefront

Cons

• Template-first design offers less flexibility for highly customized layouts
• Advanced design requirements may be difficult to achieve without workarounds

Pricing

• Free: $0/month:  includes up to 3 published pages.
• Basic: $14.99/month or $149.99/year.
• Pro: $29.99/month or $299.99/year.
• Premium: $59.99/month or $599.99/year.

Paid plans offer additional capabilities, including more published pages, code editing, third-party app integrations, translation, and section-saving options. Higher-tier plans provide greater limits and more advanced features for growing stores.

2. Pagetify

Rating: 5.0

Best for: Budget-conscious Shopify stores that need multiple landing pages and customizable layouts without spending much on a page builder. 

Pagetify is an affordable Shopify page builder that offers a straightforward way to create landing pages, product pages, collection pages, and blog posts. Its free plan includes five published pages, making it a useful starting point for small stores testing different page layouts or running simple marketing campaigns.

With a drag-and-drop editor and a range of customizable sections, Pagetify helps merchants build pages without extensive coding. It also emphasizes mobile responsiveness, SEO, and page speed, which are key to a smooth shopping experience across devices.

Key features

• Five published pages on the free plan
• Drag-and-drop page editor
• 99+ customizable sections and blocks
• Landing, product, collection, and blog page layouts
• Mobile-responsive design and SEO-focused features
• Access to premium page templates

Pros

• Low-cost paid plans starting at $9/month
• Generous free plan for stores with basic page-building needs
• Suitable for small catalogs and straightforward marketing campaigns
• Customizable sections help maintain a consistent storefront design

Cons

• Smaller review base than leading page builders, so the 5.0-star rating reflects fewer customer reviews
• May offer less variety and flexibility than more established builders for complex storefront designs

Pricing

• Free: $0/month: Includes five published pages, access to all features, any page type or template, SEO and speed optimization, mobile-responsive design, and email and chat support.
• Basic: $9/month: Includes unlimited landing pages, five home pages, five blog posts, two product pages, two collection pages, and live chat support.
• Pro: $19/month: Includes everything in Basic, plus three unlimited page types, 20 product pages, 50 collection pages, and live chat support.
• Premium: $59/month: Includes everything in Pro, plus unlimited published pages and priority support.

The Basic, Pro, and Premium plans include a 14-day free trial. All prices are in USD, with recurring and usage-based charges billed every 30 days.

3. PageFly

Rating: 4.9 

Best for: Stores that need pixel-level control over landing pages and mobile layouts. 

PageFly is the strongest all-around Shopify page builder. It gives you deep drag-and-drop editing, separate controls for desktop, tablet, and mobile, and room for custom code, which makes it a good fit for stores that want to go well beyond what their theme allows.

Key features

• Drag-and-drop editor with device-specific editing
• Built-in analytics, heatmaps, and A/B testing
• Large library of templates and page elements
• Custom HTML, CSS, and JavaScript support
• Free plan with one published page

Pros

• Exceptional design flexibility and mobile precision
• Works for homepages, product pages, and landing pages
• The highest review count in this list, which signals a large, proven user base

Cons

• The many options mean a learning curve
• Unlimited publishing starts at $99/month

Pricing

• Free Plan: Offers basic features for users who want to try the page builder before upgrading.
• Builder – $24/month: Includes up to 5 pages or sections, a drag-and-drop editor, 320+ page and section templates, and 80 AI credits per month.
• Optimize – $39/month: Offers up to 20 pages or sections, the same template library, and 140 AI credits per month.
• Accelerate – $99/month: Includes unlimited pages or sections, 320+ templates, and 400 AI credits per month.
• Power – $199/month: Provides unlimited pages or sections and 800 AI credits per month for stores that need more extensive page-building capabilities.

4. GemPages

Rating: 4.9

Best for: Paid-traffic campaigns, product launches, and sales funnels. 

GemPages is built for merchants running Facebook, Instagram, Google, or TikTok ads. Its templates and elements are designed around conversion, and the $29 Build plan includes unlimited published pages, which is hard to beat for campaign-heavy stores.

Key features

• AI Image-to-Layout feature
• Countdown timers, stock counters, and sales badges
• Conversion-oriented landing page and product page templates
• Funnels and post-purchase upsells on higher plans
• Unlimited published pages from $29/month

Pros

• Purpose-built for campaign and ad landing pages
• Strong CRO widgets without extra apps
• Good value for stores that publish many pages

Cons

• Free plan includes only one published page, so test carefully before upgrading
• Funnel and upsell features sit on higher-tier plans

Pricing:

• Free: $0/month: Includes 1 published page, a drag-and-drop page builder, responsive web design, and email and chat support.
• Build: $29/month: Offers unlimited published pages, all page types, animations, 400+ prebuilt CRO sections, and 20 theme sections.
• Optimize: $59/month: Includes all Build features, advanced design elements, up to 100 theme sections, instant landing pages, and priority live chat support.
• Enterprise: $199/month: Includes all Optimize features, unlimited theme sections, exclusive features, and priority video call support.

5. EComposer

Rating: 4.9

Best for: New Shopify sellers who want an all-in-one builder without installing lots of extra apps.

EComposer is a beginner-friendly Shopify page builder that lets merchants create professional storefronts without coding. Its drag-and-drop editor and ready-made layouts make it easy to build homepages, product pages, landing pages, blog pages, and more.

It includes useful elements such as countdown timers, size charts, sticky add-to-cart buttons, and FAQ blocks, helping merchants add shopping and conversion features without installing multiple apps. EComposer also carries Shopify’s “Built for Shopify” badge, reflecting its compliance with Shopify’s quality and performance standards.

It’s a practical choice for new and growing stores, although PageFly may offer more precise design control, and the Standard plan’s 15-page limit may restrict expanding businesses.

Key features

• Drag-and-drop editor with ready-made layouts
• Countdown timers, size charts, sticky add-to-cart, and FAQ blocks
• Builds home, product, collection, blog, and 404 pages
• A/B testing on the Pro plan

Pros

• Beginner-friendly, with bundled features that reduce app clutter
• Covers many page types in one tool
• “Built for Shopify” badge

Cons

• Less granular design control than PageFly
• The Standard plan caps you at 15 pages

Pricings

• Free: $0/month: Includes 1 published page or section, 5 saved pages or sections, all elements, Section Builder, Footer Builder, 50 AI credits, and basic templates.
• Standard: $19/month (billed yearly): Offers 15 published pages or sections, 15 saved pages or sections, 200 AI credits, Product Quick View, Pro Image Editor, advanced AI tools, and page analytics.
• Pro: $39/month (billed yearly): Includes 50 published pages or sections, 50 saved pages or sections, 800 AI credits, A/B testing, popup and spin wheel features, and all extensions.
• Premium: $103/month (billed yearly): Provides unlimited published pages or sections, unlimited blog posts, 2,000 AI credits, unlimited A/B testing, post-purchase and thank-you page upsells, and priority live chat support.

6. Foxify

Rating: 4.9 

Best for: Merchants in specific niches such as fashion, beauty, fitness, or home goods who want professionally designed pages tailored to their products. 

Foxify is an AI-powered Shopify page builder that helps merchants create customized storefronts without starting from scratch. Its library of 200+ layouts includes designs for different industries, making it easier to find a starting point that fits your brand. You can use AI to generate pages, customize layouts, and build product or landing pages with less manual effort.

It’s a good option for merchants who want niche-specific designs and AI-assisted editing, particularly when speed and visual consistency matter.

Key features

• 200+ layouts for different industries and store types
• AI-powered page generation to speed up the design process
• Drag-and-drop editing for customizing page sections
• Free plan with one published page and one published theme section
• Built for Shopify badge

Pros

• Industry-specific templates reduce the time spent designing pages
• AI generation helps create initial page layouts faster
• Free plan lets merchants explore the builder before upgrading
• Strong customer rating based on available reviews

Cons

• Smaller template library than some established competitors
• Niche-specific options may be less useful if your store doesn’t fit the available categories
• Advanced features and higher usage limits require a paid plan

Pricing

• Free: $0/month: Includes 1 published page, 1 published theme section, 20 AI credits, basic pre-made templates, an advanced visual builder, and free CRO extensions.
• Starter: $19/month: Includes 10 published pages, 5 published theme sections, 1 layout template, 2 translated languages, and 100 AI credits per month.
• Growth: $39/month: Includes 100 published pages, 100 published theme sections, 10 layout templates, 10 translated languages, and 500 AI credits per month.
• Enterprise: $99/month: Includes unlimited published pages, theme sections, layout templates, and translated languages, along with 5,000 AI credits per month and priority support.

7. Shogun

Rating: 4.8 

Best for: Larger brands, agencies, and Shopify Plus stores that need collaboration tools. 

Shogun is designed for businesses that need more than a basic drag-and-drop page builder. It combines visual page design with team collaboration and content management tools, making it easier to manage large storefronts and coordinate updates across teams. Features such as content scheduling, reusable sections, and multi-store content syncing help businesses maintain a consistent brand experience as they grow.

It’s particularly useful for teams that regularly update landing pages, run marketing campaigns, or manage multiple storefronts. However, its higher-tier plans can be expensive for smaller businesses that only need basic page-building features.

Key features

• Team roles and permissions
• Multi-store publishing
• Content scheduling and version history
• Mature template library
• Advanced testing and optimization on supported plans

Pros

• Best-in-list collaboration and governance tools
• Helps maintain a consistent brand across many pages and stores
• Capabilities that go beyond basic layout editing

Cons

• The free plan is draft-only, so you can’t publish without paying
• Higher plans get expensive quickly, and it may be more than a small store needs

Pricing:

• Draft Mode: $0/month: Allows you to create draft pages without publishing, with access to the visual builder, page templates, and reusable content sections.
• Build: $39/month: Includes up to 25 published pages, advanced visual building tools, page analytics, access to all page templates, and reusable content sections.
• Grow: $199/month: Offers unlimited published pages, all Build features, content scheduling, and global content sections.
• Advanced: $499/month: Includes all Grow features, plus content syncing across stores and custom CMS collections.

8. Zipify Pages

Rating: 4.7

Best for: Marketers selling one product or offer at a time. 

Zipify Pages is made for long-form sales pages, product launches, and single-offer campaigns, with the split testing and reporting that direct-response marketers rely on. Focus pays off: an Unbounce analysis of 18,639 landing pages found that pages with a single call-to-action link averaged a 13.5% conversion rate, compared with 10.5% for pages with five or more links.

Key features

• Direct-response page templates
• Built-in split testing
• Conversion reporting
• Long-form sales page layouts
• “Built for Shopify” badge

Pros

• Purpose-built for single-offer and launch campaigns
• Testing and reporting included
• Affordable entry price

Cons

• No free plan for live stores
• The bold sales-page style may not suit minimal or premium brands

Pricing

Zipify Pages offers three paid plans, each with a 14-day free trial:

• Starter: $19/month: Includes 5 landing pages, 1 product page, 1 blog article, 1 custom Zipify homepage, and 1 split-test page and section campaign.
• Basic: $39/month: Includes everything in Starter, plus 15 landing pages, 5 product pages, 5 blog articles, and 1 collection page.
• Advanced: $99/month: Includes everything in Basic, plus unlimited pages, unlimited split tests, product and collection page multi-assign, Markets support, a 1:1 Zipify Expert Setup Call, and priority support.

Annual billing: Save 10% with an annual plan. A free plan is available for development stores only.

How to Choose the Best Page Builder App for Shopify

The best app depends on the pages you need to create, your budget, and how much control you want over your storefront. Before installing one, consider the following factors.

1. Ease of use

If you’re new to Shopify page design, look for a visual editor with straightforward controls and ready-made templates. These can help you build pages without spending hours learning a complicated interface.

2. Template selection and customization

Choose an app that supports the page types you need, whether that’s a homepage, product page, collection page, or promotional landing page. Check whether its templates can be customized sufficiently to match your branding.

3. Mobile responsiveness

Many customers browse online stores on their phones. Make sure your chosen builder supports responsive layouts and allows you to preview pages on mobile devices before publishing.

4. Store performance

A visually attractive page still needs to load efficiently. Review image sizes, unnecessary scripts, third-party app integrations, and other elements that may affect performance. Test your published pages instead of assuming that a page builder automatically produces fast results.

5. Integrations and compatibility

Check whether the app works with your Shopify theme, product options, reviews, subscriptions, analytics tools, and other apps you rely on. Compatibility is particularly important if your storefront already uses several integrations.

6. Pricing and usage limits

Compare the free and paid plans carefully. Look at the number of pages you can publish, available templates, feature restrictions, and any additional charges. A free plan can be enough for a small store, while a growing business may need more advanced capabilities.

Which Shopify Page Builder Is Right for You?

The best page builder for your Shopify store depends on your design goals, budget, and experience level. Here’s a quick breakdown of which app is best suited to different needs:

• PageFly: Best for detailed design control and flexible customization.
• GemPages: Ideal for paid advertising campaigns and sales funnels.
• EComposer: Great for beginners looking for an easy-to-use, all-in-one builder.
• LayoutHub: A budget-friendly option for stores that need ready-made layouts.
• Shogun: Suited to larger teams that need advanced design and collaboration features.
• Zipify Pages: A strong choice for long-form sales pages and conversion-focused layouts.
• Foxify: Worth considering if you want niche-specific templates and flexible page design.
• Pagetify: Ideal for merchants looking for an affordable page builder.

6 Factors to Consider Before Choosing

Beyond features and pricing, consider these six factors before installing a page builder:

1. Ease of use: Choose a visual editor with intuitive controls so you can build and update pages without spending hours learning the tool.

2. Templates and customization: Look for templates that cover your needs, whether you’re creating a homepage, product page, collection page, or landing page. Make sure you can customize them to match your brand.

3. Mobile responsiveness: Most shoppers browse on phones (about 78% of global ecommerce traffic, per Shopify), so check that you can edit and preview mobile layouts separately. 

4. Store performance: A visually appealing page should also load quickly. Test your published pages using tools such as Google PageSpeed Insights to identify potential speed issues.

5. Integrations and compatibility: Make sure the app works with your Shopify theme and essential tools, including review apps, subscription apps, and analytics platforms.

6. Pricing and usage limits: Compare monthly costs, published page limits, template access, and premium features. A free plan may be sufficient for a new store, while a growing business may need a paid plan for greater flexibility.

Tip: Before committing to a paid plan, test the app with a real page from your store. This helps you evaluate its editor, mobile experience, and performance before investing in it.

Final Thoughts

The best Shopify page builder is the one that fits how you sell. PageFly offers detailed design control, GemPages is ideal for ads and funnels, and EComposer and LayoutHub are great starting points for beginners. Shogun suits larger teams, while Zipify Pages, Foxify, and Pagetify cater to more specific needs.

Once your pages are ready, focus on getting them in front of potential customers. Tools like Outfy can help Shopify merchants create and schedule social media content to promote their products across connected social channels. Pairing well-designed landing pages with consistent social promotion can help you build a more effective marketing strategy.

Frequently Asked Questions

What is the best page builder app for Shopify?

PageFly is the best overall pick for design control, GemPages is best for conversion-focused landing pages and funnels, and EComposer is best for beginners. The right choice depends on your goals and budget.

What is the best free Shopify page builder?

Pagetify has the most generous free plan with five published pages, followed by LayoutHub with three. PageFly, GemPages, and EComposer each allow one free published page.

Which Shopify page builder is best for landing pages?

GemPages is the best default for paid-traffic landing pages thanks to its conversion templates, CRO widgets, funnels, and unlimited pages from $29/month. PageFly is better if mobile design precision is your top priority.

Do I need coding skills to use a Shopify page builder?

No. Most builders are visual and code-free, though advanced customizations or complex integrations may still benefit from technical knowledge. PageFly also supports custom code if you want it.

Can I build Shopify pages without an app?

Yes. Shopify’s native theme editor supports drag-and-drop sections on Online Store 2.0 themes. Use a page builder when you need advanced layouts, campaign pages, funnels, or testing.

Are Shopify page builders good for SEO?

They can be, but SEO depends more on page speed, mobile experience, metadata, internal linking, and content quality than on the builder. Choose one that lets you control headings, image alt text, URLs, metadata, and page structure.

Will a page builder improve my conversion rate?

It can help you present information more clearly and build focused landing pages, but it doesn’t guarantee higher conversions. Results also depend on product quality, pricing, traffic sources, page speed, and customer trust.

Can I use multiple page builders on one store?

Technically yes, but it can add complexity, overlapping functionality, and compatibility issues. It’s usually better to choose one primary builder and check how it works with your theme and other apps.