Social Media News : Discover the Latest Updates of 2025

Last Updated on July 18, 2025 by Himanshu Rawat

Trying to stay on top of the latest social media news can feel like a full-time job. With platforms rolling out new features, experiments, and updates almost daily, there’s always something happening — and it’s easy to miss key changes.

So here’s a simple, conversational breakdown of what’s new on Facebook, Instagram, X (Twitter), Pinterest, Threads, and YouTube. Whether you’re a creator, marketer, or just someone who loves a feature update, this roundup has you covered.

July 2025 –

Facebook –

• Meta Adds Copyright Check Into the Reels Composer on Facebook (Source)
• Meta Shares Updated Reels Ads Guide, Including Creative Tips (Source)
• Meta Adds New Facebook and Instagram Management Options for Third-Party Platforms (Source)
• Facebook Moves To Restrict the Reach of Unoriginal Content (Source)
• Facebook Adds Music for Text Posts (Source)

TikTok –

• TikTok Publishes New Guide for Home Decor Marketers (Source)
• TikTok Launched Its Own Font To Expand Its Familiar Style (Source)
• TikTok Adds Scheduling Options in Post Composer (Source)
• TikTok Adds New Features to Highlight Songwriters in the App (Source)

Instagram –

• Edits Gets More Features To Help Manage Video Projects (Source)
• Instagram Expands Google Access to Public Posts to More Regions (Source)
• Instagram Trial Reels Are Now Available to More Creators (Source)
• Instagram Promotes DM Translation and Scheduling Features for Business Users (Source)

X (Twitter) –

• X Will Enable AI Bots To Create Community Notes (Source)
• xAI Launches Grok 4 Model, Which Has Achieved New Industry Benchmarks (Source)
• X Looks To Add Branding Markers to Screenshots of Posts (Source)

Pinterest –

• Pinterest Adds AI-Powered Collages, Updated Trend Insights (Source)
• Pinterest Partners with LTK To Expand Its Product Listings (Source)

June 2025 – 

Facebook – 

• Meta Provides Additional Parameters To Guide AI-Powered Ads (Source)
• Meta Launches Opportunity Score to All Advertisers (Source)
• Meta Launches AI Video Restyling Tools in Edits and AI App (Source)
• Meta Advises Page Managers To Include Links in Post Comments (Source)
• Facebook Announces That All Video Uploads Will Now Be Reels (Source)
• Meta Unveils New AI Ad Tools, Including Improved Video Generation Options (Source)
• Facebook Enables Passkey Access, Providing Additional Account Security (Source)

Instagram – 

• Instagram Announces Latest Updates for Edits App, Including More Transition Effects (Source)
• Instagram Is Testing an In-App Teleprompter Feature for Edits (Source)
• Instagram Says Trial Reels Have Helped Creators Significantly Increase Reach (Source)
• Instagram Adds New Prompts to Showcase Performance Stats (Source)
• Instagram Adds New Teleprompter Tool To Edits (Source)
• Instagram Launches New Artist Inspiration Initiative, Additional In-App Features (Source)
• Instagram Adds Colored Backgrounds and Emojis to Notes (Source)
• Instagram Improves Spotify Music Sharing Options in Stories (Source)

TikTok – 

• TikTok Rolls Out More Ways To Control Content Recommendations (Source)
• TikTok Launches New Platform to Help Musicians Maximize Their In-App Presence (Source)
• TikTok Reaches 30M UK Users (Source)
• TikTok Says In-Stream Shopping Has Increased 120% This Year (Source)
• TikTok Rolls Out New Badges To Highlight Seller Performance (Source)
• TikTok Launches New AI-Powered Ad Creation Tools, Integrations With Adobe and WPP (Source)
• TikTok Launches Community Fest Event To Highlight Live Creators (Source)
• TikTok Launches Summer Camp Activities for Youngsters (Source)
• TikTok Looks to Gamify Livestream Engagement With Fan Clubs (Source)
• TikTok Adds Countdown Bidding for Livestream Auctions (Source)
• TikTok Launches Bulletin Boards for Broadcast Messaging From Creator and Brand Profiles (Source)

Pinterest – 

• Pinterest Adds AI-Powered Collages, Updated Trend Insights (Source)
• Pinterest Highlights the Latest Rising Trends (Source)

May 2025

Facebook – 

• Facebook now shows page admins their weekly challenge progress as a story. (source)
• Facebook added in the main menu a new “Support” section. (source)
• Facebook is testing a “Downvote” button in the “Comments” section. (source)
• Facebook added a new feature for creators in Professional Dashboard, “Auto-invite followers”. (source)
• Facebook added a shortcut for Instagram Edits in the app’s main menu. (source)

Instagram – 

• Instagram added new video effects and a “Beat markers” feature for Instagram Edits users. (source)
• Instagram is testing a new “Song suggestions” feature for Instagram Stories. (source)
• Instagram added a new “Lockable Reel” feature for Instagram Reels. (source)
• Instagram added the ability to attach screenshots on customer support chats. (source)
• Instagram added a new “Monthly recap” feature under Professional Dashboard. (source)
• Instagram added 8 new effects for texts placed on Reels. (source)
• Instagram added 14 new animations for texts placed on Reels. (source)
• Instagram is now showing the “Made with Edits” badge under the username. (source)
• Instagram Adds New DM Options, Including Voice Clip Transcription (Source)
• Instagram Adds Native Support for 3:4 Images (Source)

Twitter – 

• X Experiments With Upvotes and Downvotes on Posts (Source)
• X Adds New ‘Gork’ Voice to Voice Mode (Source)
• X Launches Updated Link Previews and CTAs for Sales Objective Ads (Source)
• X Launches New Chat Experience in Beta, a Precursor to Payments (Source)
• X will partner with ID provider Persona to confirm people’s real identity. (source)
• X now supports 4K video uploads on iOS. (source)
• X is working on a “Not interested” button for posts. (source)
• X will soon use Persona for ID verification. (source)

Pinterest News – 

• Pinterest updated its visual search process to simplify discovery based on specific elements of a Pin image. (source)
• Pinterest added a new “AI-generated” label for content created with generative AI platforms. (source)

TikTok – 

• TikTok will soon add a new feature for its coin recharge website, “Multiple account acces”. (source)
• TikTok added a new business feature for TikTok Live called ”Service+”. (source)
• TikTok now allows users to “select creatives” when promoting a post. (source)
• TikTok added a new “Team” feature for artists. (source)
• TikTok added a new section under “Settings and Privacy”, “Home screen shortcuts”. (source)
• CapCut added a new AI-based feature for videos, “AI Music”. (source)
• TikTok now allows users to create their own templates. (source)
• TikTok now allows users to reply to a comment with a “photo comment”. (source)
• TikTok now allows users to add more than one song to a video post. (source)
• TikTok added a new “Link” sticker for TikTok Stories. (source)
• TikTok added a new AI-based feature for content creators, “Al Alive”. (source)
• TikTok added a new button in the post composer, “Green screen.” (source)
• CapCut added a new AI-based video export setting, “AI Ultra HD”. (source)
• TikTok is testing a new “Voice chat” feature for TikTok LIVE. (source)

April 2025

Facebook – 

• Facebook Announces New Measures to Combat Spam Posts and Comments (Source)
• Facebook launched a new design for story stickers. (source)
• Facebook now lets you showcase your TikTok, YouTube and Instagram presence on the platform. (source)
• Facebook added a new “Thoughts” sticker on iOS. (source)

Instagram –

• Instagram Tests Lockable Posts to Enhance Engagement (Source)
• Instagram is working on a new sticker for Instagram Stories, “Draw Yours”. (source)
• Instagram is testing a new “Monthly recap” feature for accounts. (source)
• Instagram added new fonts for Instagram Reels. (source)
• Instagram now allows users to share a Reel as a WhatsApp status update. (source)
• Instagram added a new post engagement feature in the long-press menu, “Reply with a reel”. (source)
• Instagram added a new feature for public posts or reels, “Repost”. (source)
• Instagram added the ability to play a Reel at 2x speed. (source)
• Instagram added a new AI-powered feature for Instagram DMs, “Write with Meta AI”. (source)
• Instagram is now showing two new buttons for Threads posts shared as Instagram Stories, “Open Threads” and “View on Threads”. (source)
• Instagram is now showing the date a Reel was posted. (source)
• Instagram now allows users to share a story on WhatsApp as well. (source)
• Instagram Launches Video Editing App (Source)
• Instagram Launches ‘Blend’ Reels Sharing Feature (Source)
• Instagram Tests New Sorting Filters for Reels Feed (Source)
• Instagram May Soon Enable Custom Colors for Notes (Source)
• Threads Is Prompting Users to Cross-Post to Instagram (Source)

Twitter – 

• X may soon start selling inactive usernames to Verified Organizations. (source)
• X will soon translate posts with Grok AI. (source)
• X will launch X Chat with the following features (source):
  • Delete messages for all.
  • End-to-end encryption (E2EE).
  • Send files.
  • Undo “read” status on messages.
  • Vanishing Mode.
• X added two rules for PCF (Parody, Commentary, Fan) Accounts (source):
  • Avoid using identical avatars to the entities they depict.
  • Include PCF-compliant keywords at the beginning of their account names.
• X is working on a new private messaging feature called “X Chat”. (source)
• X will soon add two new tabs in the “Analytics” section, “Live” and “Spaces”. (source)
  • X is working on five new features for its payment platform X Money (source):
  • ATM withdrawals.
  • Direct deposit.
  • Interest on money in your account.
  • Peer-to-peer transfers.
  • X Money Debit cards.
• xAI Launches ‘Grok Studio’ Advanced AI Project Tool (Source)
• xAI Adds Memory To Grok To Personalize Future Responses (Source)

Pinterest News – 

• Pinterest Adds New Elements to Its Academy Learning Platform (Source)
• Pinterest Adds New Badge to Showcase Your Pin Marketing Knowledge (Source)
• Pinterest Officially Launches Tags on AI-Generated Content (Source)

TikTok – 

• CapCut added a new AI-powered feature for videos, “AI Clipper”. (source)
• TikTok is testing a new “TikTok for Artists” insights platform. (source)
• TikTok added a new feature for photo posts, “ALT Text”. (source)
• TikTok added a new engagement feature for livestreamers, “Marked viewers”. (source)
• TikTok launched TikTok Shop in three new EU countries: France, Germany and Italy. (source)
• TikTok now allows users to receive notifications from their other accounts. (source)
• TikTok now allows US merchants to sell pre-owned footwear in the app. (source)

March 2025

Facebook – 

• Meta Expands Use of Face ID for Security Purposes (Source)
• Facebook Messenger Launches “AI Studio” for Enhanced In-App Experiences (Source)
• Meta Adds More Voices for User-Created AI Chatbots (Source)
• Meta Adds Improved Tools To Facilitate Creator Collaborations for Promotions (Source)
• Messenger Rolls Out “Typing Indicator” to Enhance Real-Time Interactions (Source)
• Facebook now allows page admins to create personalize badge names.(Source)
• Facebook added a new feature for Facebook Reels, “Create Playlist From Your Video”.(Source)
• Facebook added a new “Copyright check” feature for reels. (source)
• Facebook added a new setting for Facebook Subscriptions, “Edit the sign-up page.” (source)
• Facebook added a new “Ambient Mode” for images. (source)
• Facebook added a new “Collage” feature for Facebook Stories. (source)
• Facebook added a new accessibility feature for Facebook Reels, “Closed captions”. (source)

Instagram – 

• Instagram Shares Reels Posting Tips at NYC Creator Event (Source)
• Instagram Previews More Features of Its Edits App (Source)
• Instagram Begins Live Testing of ‘Blend’ Reels Sharing Feature (Source)
• Meta Launches Community Notes on Facebook and Instagram (Source)
• Instagram Experiments With AI-Generated Comments on Posts (Source)
• Instagram Removes Notes From Feed Posts and Reels (Source)
• Instagram Adds Double Speed Playback Option for Reels (Source)
• Instagram Is Adding ‘Re-Posts’ To Amplify Content (Source)
• Instagram Adds March Madness-Themed Features (Source)
• Instagram is working on the ability to quickly customize and resend an image as a DM. (source)
• Instagram will soon allow you to control whether your likes are surfaced on the Friends Tab in the Reels section. (source)
• Instagram added a new feature for voice messages, “Background play”. (source)
• Instagram added a new feature for voice messages, “Transcripts”. (source)
• Instagram added maps to the “Archive” section. (source)
• Instagram now allows users to message everyone mentioned in a Story or select specific people to reply. (source)
• Instagram now allows users to start a group chat by adding others directly from the story comment box. (source)
• Instagram is testing a new “Follow account” button on reels. (source)
• Instagram added a new “Pause” button for Instagram Reels. (source)
• Instagram added a new editing button for reels, “Touch up”. (source)
• Instagram is testing a new feature for Instagram Reels, “Blend.” (source)
• Instagram added a new feature for Instagram Stories, “Add captions.” (source).
• Instagram now allows users to send more than one message to accounts you don’t follow. (source)
• Instagram will soon allow users to create community chats. (source)
• Instagram is testing a new UI for Instagram DMs tabs. (source)
• Instagram added a new engagement feature for posts, “Question”. (source)
• Instagram added a new label for videos created or edited with Instagram Edits, “Made with Edits”. (source)
• Instagram now allows users to share stories in group chats. (source)

Twitter – 

• X Adds Feed Sorting Options for Communities (Source)
• X Integrates Grok AI Chatbot With Telegram (Source)
• X Now Enables You To Edit Elements of Images With Grok (Source)
• X Adds React With Video Options To Boost Video Engagement (Source)
• X is testing a new “Cutout” feature for videos. (source)
• X added a new message to the post processing bar, “Sending post…”. (source)
• X now lets you query Grok by mentioning it in replies. (source)
• X will add a “Video Creation” button in the post composer. (source)
• X is working on a new UI for the “Videos” tab. (source)
• X Money will also have “Enhanced Privacy” settings. (source)
• X is working on four new content filters, “New”, “Popular (All, Day, Week, Month, Year)”, “My replies” and “My posts”. (source)
• X added a new AI-based feature on iOS, “Explain this post”. (source)

Pinterest News – 

• Pinterest Begins Labeling Generative AI Content (Source)
• Pinterest Outlines Its New Feed Module Display (Source)

Threads News – 

• YouTube is testing a new “Push notifications” system with a small subset of users. (source)
• YouTube added a new feature for livestreamers, “Take a Break” ads. (source)
• YouTube now allows channel owners to see their recent subscribers with the help of a new entry point on channel page, “See your subscribers”. (source)
• YouTube will change the way it counts Shorts views by including the number of times a creator’s Short starts to play or replay. (source)
• YouTube is testing a new “Hide” button for end screens. (source)
• YouTube is testing a “Visual guide” feature for YouTube Shorts. (source)
• YouTube will show more mid-roll ads at natural break points like pauses and transitions. (source)

TikTok – 

• TikTok will soon add a new feature for its coin recharge website, “Multiple account acces”. (source)
• TikTok added a new business feature for TikTok Live called ”Service+”. (source)
• TikTok now allows users to “select creatives” when promoting a post. (source)
• TikTok added a new “Team” feature for artists. (source)
• TikTok added a new section under “Settings and Privacy”, “Home screen shortcuts”. (source)
• CapCut added a new AI-based feature for videos, “AI Music”. (source)
• TikTok now allows users to create their own templates. (source)
• TikTok now allows users to reply to a comment with a “photo comment”. (source)
• TikTok now allows users to add more than one song to a video post. (source)
• TikTok added a new “Link” sticker for TikTok Stories. (source)
• TikTok added a new AI-based feature for content creators, “Al Alive”. (source)
• TikTok added a new button in the post composer, “Green screen.” (source)
• CapCut added a new AI-based video export setting, “AI Ultra HD”. (source)
• TikTok is testing a new “Voice chat” feature for TikTok LIVE. (source)

Final Thoughts

Whether it’s Meta bringing new AI tools to creators or X completely revamping how we message and pay — there’s never a dull moment in social media news.

New buttons, features, and experiments are launching across all platforms — and if you’re in the content game, staying updated is key. Keep checking in — we’ll continue updating this roundup as more changes roll out.