Etsy Listing photo size Guide (Updated for 2025)
Last Updated on August 26, 2025 by Himanshu Rawat
When selling on Etsy, high-quality images are crucial for attracting buyers and increasing sales. Etsy provides specific photo size recommendations to showcase your products effectively.
In this blog, we’ll discuss these guidelines and their importance for creating a standout shop.
Importance of Etsy Listing Photos
First impressions count, particularly when it comes to online shopping, like on Etsy. Appearance is everything. Excellent, accurately sized photographs assist:
- Increase click-through rates
- Establish trust with consumers
- Improve your odds of appearing in Etsy search rankings
With Etsy being a platform that thrives on creativity and aesthetics, investing time and effort into your listing photos is essential for anyone looking to sell on Etsy successfully..
What is the Best Etsy Listing photo size for 2025
When it comes to listing images on Etsy, size matters. The Etsy listing photo size recommendation suggests using 2000 pixels on the shortest side, with a resolution of 72 PPI (pixels per inch). This translates to a clear and high-quality image that showcases your products effectively.
Keeping your images at this size ensures that they maintain their sharpness and detail, which is crucial for attracting potential buyers. Additionally, be mindful that images larger than 1 MB may struggle to upload, especially if you have a slower internet connection. To avoid any issues, it’s best to keep your images within this file size limit.
Here are the recommended sizes for Etsy listing photos:
- Listing Photo Size: At least 2000 pixels on the shortest side, 3,000 x 2,250 pixels recommended.
- Aspect Ratio: 4:3 recommended
- Orientation: landscape or square orientation for the first image, and keep it consistent across all listings.
- File Type: JPG, GIF, or PNG
- Color Mode: sRGB
- Resolution: 72 PPI
- File Size: less than 1 MB for faster uploading.
Etsy Image Size Guide 2025
Shop Icon
Your shop icon is the first element shoppers see next to your shop name, making it a crucial branding asset.
- Recommended Shop Icon size: 500 × 500 pixels: A square format that displays neatly across all platforms and devices. This size ensures your logo looks sharp and professional without being oversized.
- File type: JPG, GIF, or PNG: JPG is suitable for simple images, while PNG is best for logos with transparency and crisp edges. Avoid animated GIFs. Etsy doesn’t support them for icons.
- Color mode: Use the sRGB color profile to ensure consistent color display across screens. It’s the standard for web and helps your icon look the same for all visitors.
- Resolution: 72 PPI., This is the ideal resolution for web display, clear enough for screens without inflating file size unnecessarily.
- File size: Less than 1 MB, Smaller file sizes upload faster and ensure your shop loads smoothly for customers, even on mobile or slow connections.
Etsy Thumbnail Size
The Etsy thumbnail size is just as important. This is the first image shoppers see in search results, so it needs to be eye-catching and clear.
- Recommended Thumbnail size: 570 x 456 pixels, 5:4 ratio fits Etsy’s thumbnail display perfectly and avoids awkward cropping.
- File type: JPG, GIF, or PNG. JPG works well for photos; PNG is ideal for cleaner, sharper graphics. Avoid animated GIFs.
- Color mode: sRGB, Ensures colors remain consistent and true across all devices.
- Resolution: 72 PPI, Standard web resolution is sharp enough for online viewing without bloating file size.
- File size: Less than 1 MB for faster uploading
Profile Photo Size
This is a personal photo or Profile photo that represents you as the seller and helps build trust with buyers.
- Recommended Dimensions: Use a profile photo with dimensions of 500 x 500 pixels for a clear and well-balanced appearance.
- Accepted File Types: Save your image in JPG, GIF, or PNG format to ensure compatibility with the platform.
- Color Mode: Use the sRGB color mode to maintain consistent colors across all devices.
- Resolution: Set the image resolution to 72 PPI (pixels per inch), which is ideal for web display.
- File Size Limit: Keep the image size under 1 MB to enable faster uploading and smoother performance.
Team Logo
If you’re part of an Etsy team, the team logo provides a visual identity for your team.
- Recommended Dimensions: Use a team logo sized at 170 x 100 pixels to fit perfectly within the designated display space.
- Accepted File Types: Save the logo in JPG, GIF, or PNG format to ensure it’s supported by the platform.
- Color Mode: Use the sRGB color mode for consistent and vibrant colors across different screens.
- Resolution: Set the resolution to 72 PPI, which is optimized for clear display on digital platforms.
- File Size Limit: Keep the file size under 1 MB to ensure faster uploading and better performance.
Big Shop Banner
The big shop banner sits prominently at the top of your shop page and is a great way to showcase your brand identity.
- Recommended Dimensions: Use a 1600 x 400 pixels banner for a bold, professional look (minimum size: 1200 x 300 pixels).
- Accepted File Types: Save the banner as a JPG, GIF, or PNG file to ensure it’s compatible with Etsy’s system.
- Color Mode: Use the sRGB color mode to maintain color accuracy and visual consistency across all devices.
- Resolution: Set the resolution to 72 PPI, which is ideal for crisp display on screens.
- File Size Limit: Keep the file size under 1 MB to enable quick uploads and smooth viewing.
Mini Shop Banner
The mini banner is a smaller version of the big shop banner, allowing for a more compact visual introduction to your shop.
- Recommended Dimensions: Use a 1200 x 160 pixels mini banner to create a sleek, compact visual introduction to your shop.
- Accepted File Types: Save your banner in JPG, GIF, or PNG format to ensure full compatibility with the platform.
- Color Mode: Use sRGB color mode to deliver accurate and consistent colors across all devices.
- Resolution: Set the resolution to 72 PPI for optimal clarity on digital displays.
- File Size Limit: Keep the file size under 1 MB for faster upload and better shop performance.
Carousel Banner
A rotating banner that allows you to feature multiple images, ideal for showing off product collections or seasonal promotions.
- Recommended Dimensions: Use 1200 x 300 pixels per image to maintain a clean and consistent look across all banner slides.
- Number of Images: Include up to 4 images to showcase different product collections, themes, or promotions.
- Accepted File Types: Save each image in JPG, GIF, or PNG format to ensure smooth display and compatibility.
- Color Mode: Use the sRGB color mode for vibrant, accurate colors across all viewing devices.
- Resolution: Set the resolution to 72 PPI for sharp and clear visuals optimized for web use.
- File Size Limit: Keep each image under 1 MB to allow faster uploading and seamless rotation performance.
Collage Banner
The collage banner allows you to create a grid-like display of images, perfect for showcasing a variety of products.
- Recommended Dimensions: Use 1200 x 300 pixels per image to ensure each part of your collage displays clearly and evenly.
- Number of Images: Include up to 4 images to create an attractive, grid-style showcase of your products.
- Accepted File Types: Save each image in JPG, GIF, or PNG format for compatibility and quality.
- Color Mode: Use the sRGB color mode to keep colors consistent and vibrant across all devices.
- Resolution: Set the resolution to 72 PPI for optimal sharpness on digital screens.
- File Size Limit: Keep each image under 1 MB to allow quick uploading and smooth display.
If you prefer to think in inches, the recommended sizes translate to approximately 6.94 x 5.20 inches for the short side.
Promote your Etsy products with Outfy’s social media automation. |
|
How to Quickly Resize Images for Etsy Using Free Tools (Canva & GIMP)
You can efficiently resize your product photos for Etsy using free versions of Canva or GIMP. Here’s a step-by-step guide for both tools:
Resizing Images for Etsy with Canva (Free Version)
Step 1. Set Up Custom Dimensions
- Log in to Canva and click “Create a design.”
- Choose “Custom size” and input the suggested Etsy dimensions (for instance, 2667 x 2000 pixels for a 4:3 ratio, or 2000 x 2000 pixels for square images).
Step 2. Upload Your Image
- Tap on the “Uploads” tab, then upload your picture.
- Drag your picture onto the canvas. Adjust and center it to fit the frame if necessary.
Step 3. Download the Resized Image
- Tap “Share” at the top right, then “Download.”
- Select “JPEG” format and quality level 80% (the free option supports up to 80% quality). This strikes a balance between file size and picture clarity without exceeding Etsy’s 1MB limit.
- Save the image on your device.
Resizing Images for Etsy with GIMP (Free Software)
Step 1. Open Your Image
- Open GIMP, “File” > “Open,” and load the image you wish to resize.
Step 2. Resize the Image
- “Image” > “Scale Image.”
- In the dialog window, type in your preferred pixel dimensions (e.g., width: 2667, height: 2000 for 4:3 aspect ratio, or 2000 x 2000 for square).
- Set the resolution to 72 PPI for web publication.
- Select an interpolation scheme (e.g., “Cubic” for highest quality).
Step 3. Export the Image
- “File” > “Export As.”
- Select JPEG or PNG format and move the quality slider to ensure the file is less than 1 MB.
- Save your resized image.
- GIMP provides fine-grained control over size and quality and thus is a solid choice for batch resizing or heavy editing.
Tips for Optimizing Your Listing Images
Creating eye-catching listing images involves more than just meeting size requirements. Here are some practical tips to enhance your photos:
- Image Orientation: Start with a horizontal or square photo for your first listing image to create a consistent and attractive look across your shop.
- High Resolution: Ensure that your images are taken at the highest possible resolution to avoid pixelation when resized.
- Negative Space: Leave some negative space around your product to create a cleaner look. This will also help when cropping images for thumbnails.
- Lighting and Background: Use natural light and a clean, uncluttered background to highlight your product. A neutral or white background is often best for showcasing items.
- Editing Tools: Use photo editing software to crop, adjust brightness, and enhance colors. Consider tools like Canva or Adobe Photoshop for user-friendly editing.
Summary
In 2025, understanding Etsy listing photo size requirements is crucial for sellers aiming to succeed in a competitive market. High-quality, correctly sized images can significantly impact buyer decisions. Follow recommended sizes and tips for visually appealing listings.
Optimized images not only enhance your shop’s aesthetic but also boost customer attraction, leading to higher sales and a stronger brand presence. Start improving your listings today to stand out in the online marketplace!
Etsy Listing photo size FAQs
Q1. What size is the Etsy product image 2025?
Etsy recommends listing photos to be at least 2000 pixels wide to ensure high quality. However, using a 3000-pixel width is ideal for optimal detail and clarity.
Q2. What are the dimensions of an Etsy listing?
For 2025, Etsy recommends that product images be at least 2000 pixels on the shortest side. Maintaining this size helps ensure clarity and detail in your product photos, which is crucial for online shopping.
Q3. What size is the Etsy banner 2025?
The recommended size for an Etsy shop banner in 2025 is 1600 x 400 pixels for a large banner and 1200 x 160 pixels pixels for a mini banner.
Q4. What is the best size for Etsy thumbnails?
For the Etsy thumbnail size, the recommended dimensions are 570 x 456 pixels to display your products clearly in search results.
Q5. What is the size limit on Etsy?
Etsy allows each image to be up to 20MB in size, with a total of up to 10 images per listing.
Q6. What is the best image size for Etsy products?
The best image size for Etsy product images is at least 2000 pixels on the shortest side, with a recommended size of 3000 x 2250 pixels. This ensures your images are high-quality and display well on various devices, attracting potential buyers.
Q7. What size and resolution for Etsy banner?
The recommended size for the Etsy shop banner is at least 1200 x 300 pixels, with an ideal size of 1600 x 400 pixels. The resolution should be 72 PPI (pixels per inch), which is suitable for web display.
AI-Powered Social Media Marketing for Online Stores
Automated Viral Reels, Shorts, Videos, Stories, Promotions, Reviews. 5X more engagement and sales