How to Monetize YouTube Shorts in 2025

Last Updated on May 14, 2025 by Himanshu Rawat

YouTube Shorts is now a revolutionary venue for creators to connect with viewers, post original clips, and form groups. However, if you’re looking to convert your Shorts into a revenue-generating source, there are several ways in which you can monetize this feature.

So, you have alternatives. This blog will guide you through the steps, requirements, along strategies that you need to monetize YouTube Shorts effectively.

Eligibility for Monetizing YouTube Shorts

To earn from YouTube Shorts, understand the eligibility requirements and available monetization options. The platform has specific rules and programs for short-form content.

1. YouTube Partner Program (YPP) Requirements

The YouTube Partner Program (YPP) is by far the most common way creators can earn money from their videos, including Shorts. To join the YPP, as well as to be deemed eligible to earn ad revenue, creators must then meet the following stated minimum requirements:

1,000 subscribers populate your YouTube channel.
4000 watch hours throughout the last 12 months for long-form content (this requirement doesn’t apply to Shorts, but you need to meet the overall channel eligibility criteria).
Adherence to each of YouTube’s policies, which includes following community guidelines, as well as copyright rules.
An associated AdSense account to get payments.

Once accepted into the YPP, you can start monetizing both regular long-form content and YouTube Shorts with several ads, channel memberships, Super Chats, and additional features.

Note: Struggling to reach 1,000 subscribers? Check out our guide on how to get subscribers on YouTube faster.

2. Short-form Video Monetization Rules

When it comes to monetizing YouTube Shorts, there are two primary methods: ad revenue and direct creator support through the YouTube Shorts Fund which we’ll see further in the next section.

YouTube has specific rules for monetizing Shorts, with ads shown before or after the videos. The revenue share is adjusted to fit the short-form content format.

3. YouTube Shorts Fund Details: Eligibility, Payouts, and Regions

The YouTube Shorts Fund rewards creators for popular and engaging Shorts.

Eligibility: You don’t need to be in the YouTube Partner Program (YPP), but your Shorts must have significant attention and engagement.
Payouts: Payments are one-time bonuses based on your video’s performance, reach, and engagement.
Regions: Available in select regions, with YouTube expanding the program over time. Check if your country is eligible.

How Profitable Are YouTube Shorts for Creators?

Earnings from YouTube Shorts depend on factors such as views, location, and engagement. Here’s a breakdown:

1. Revenue Per 1,000 Views (RPM)

Creators earn between $0.01 and $0.06 RPM for Shorts, much lower than long-form videos, which average $1 to $30 RPM.

2. Earnings for 1 Million Views.

On average, creators earn $10 to $60 for 1 million Shorts views.

3. How Revenue is Distributed

Creator Pool: YouTube pools ad revenue from Shorts and allocates funds to creators based on their share of total views.
Revenue Split: Creators receive 45% of their allocated revenue, while 55% goes to YouTube and music licensing costs.

Example Calculation

If your Short garners 500,000 views and makes up 0.15% of total monetized Shorts views in a month, your share of the Creator Pool might be $300.
You would receive 45% of this amount, equating to approximately $135.

Additionally, while individual creators may earn between $100 to $10,000 per month through Shorts, business earnings can differ due to varying content strategies and marketing efforts

5 Ways to Monetize YouTube Shorts

There are several monetization methods you can use to earn money from your YouTube Shorts:

1. Ad Revenue

Joining the YouTube Partner Program lets you earn ad revenue from ads placed before or after your Shorts, with YouTube sharing a portion of the earnings.

While ad revenue from Shorts is lower due to shorter engagement, it’s a solid starting point for creators with viral content and a broad audience.

2. Shorts Fund Payouts

The YouTube Shorts Fund allows both non-YPP and YPP creators to earn payouts based on their content’s performance, with payments typically distributed monthly.

3. Channel Memberships & Super Chats

Channel memberships and Super Chats are for YPP creators. Creators with engaged Shorts audiences can use these features to boost revenue through memberships and live stream donations.

Channel Memberships: Viewers pay a monthly fee for exclusive badges, emojis, and perks.
Super Chats: During live streams, viewers can pay to highlight messages or support the creator.

4. Brand Collaborations and Sponsorships

As your channel grows, brands may offer collaborations or sponsorships. These deals are more lucrative for creators with large followings.

Sponsored Shorts, product shoutouts, or endorsement deals can attract brands, especially if you consistently produce engaging, viral content.

5. Affiliate Marketing through Shorts

Affiliate marketing is another way to monetize your YouTube Shorts. By sharing affiliate links in your video description, you can earn commissions on any sales made through your links.

This method works particularly well for product reviews, unboxing videos, or any content that highlights a particular product or service.

Make sure to disclose affiliate links and follow YouTube’s guidelines on promotions and advertising.

4 Strategies to Increase Revenue from YouTube Shorts

To maximize your earnings from YouTube Shorts, you need to think strategically about the content you create and how you promote it.

Use striking visuals, quick edits, and engaging stories. Leverage trends and popular music to boost shareability.
Create short, keyword-packed titles that emphasize value and use emotional triggers for impact.
Promote Shorts through longer YouTube videos, playlists, and social media platforms to drive traffic and engagement.
Post 1-2 Shorts daily or 4-5 weekly to stay consistent and keep your audience engaged, while tracking performance data.

Key Considerations and Challenges

1. Monetization limitations for short-form content

Lower Ad Revenue: Due to shorter viewing times, ad revenue from Shorts is generally lower than from long-form videos.
Eligibility Criteria: To monetize Shorts, creators must meet specific criteria, such as having 1,000 subscribers and either 10 million public Shorts views in 90 days or 4,000 watch hours for long-form videos in the last year.
Content Requirements: Only original content that adheres to advertiser-friendly guidelines is eligible for monetization. Non-original or artificially inflated views are not counted.
Revenue Sharing Model: Creators receive 45% of the allocated ad revenue, with the rest going to YouTube and other costs like music licensing.

2. Managing expectations for Shorts revenue compared to long-form videos

Revenue Comparison: Revenue from Shorts is typically lower than from long-form videos due to shorter engagement times and fewer ad opportunities.
Supplemental Income: Shorts should be used to supplement overall channel monetization rather than being the sole source of income.
Variable Earnings: Earnings from Shorts can vary significantly based on factors like viewer location and ad engagement.
Growth Strategy: Focus on building a strong audience and diversifying revenue streams to maximize earnings potential.

Conclusion

Monetizing YouTube Shorts can be a lucrative opportunity if you use the right strategies and stay consistent. Whether you’re eligible for ad revenue through the YouTube Partner Program or tapping into the Shorts Fund, there are multiple ways to earn money. By creating engaging content, leveraging brand collaborations, and promoting affiliate links, you can diversify your revenue streams and make the most out of your short-form videos.

Keep creating, stay creative, and optimize your Shorts for success!

Frequently Asked Questions

1. Can I monetize YouTube Shorts without being part of the YouTube Partner Program?

Yes, you can earn money through the YouTube Shorts Fund even if you’re not in the YouTube Partner Program. However, you need to meet the eligibility criteria and produce engaging, popular Shorts to qualify for payouts.

2. What are the main ways to earn money from YouTube Shorts?

You can monetize YouTube Shorts through ad revenue (if you’re in the YouTube Partner Program), Shorts Fund payouts, brand collaborations, channel memberships, Super Chats, and affiliate marketing.

3. How do I join the YouTube Partner Program (YPP) to monetize Shorts?

To join the YPP, you must have at least 1,000 subscribers, 4,000 watch hours from long-form videos, and adhere to YouTube’s policies. Once approved, you can monetize your Shorts and long-form content.

4. How do payouts from the YouTube Shorts Fund work?

YouTube provides one-time payouts to creators based on the popularity and engagement of their Shorts. Payments vary by region and are made monthly, even if you’re not in the YPP.

5. How can I increase my earnings from YouTube Shorts?

To maximize revenue, create engaging and trending content, use strong titles and descriptions, cross-promote your Shorts with longer videos, and post regularly to keep your audience engaged.